Google Business Profile

Modified on Tue, 21 Nov, 2023 at 10:42 AM

Setting up a Google Business Profile (formerly known as Google My Business) is a crucial step for any business looking to establish an online presence and improve its visibility in local search results. Follow these instructions to set up your Google Business Profile:

  1. Log into Your Google Account: Start by logging into your Google Account. If you don't have one, you'll need to create one.

  2. Visit Google Business Profile Website: Go to the Google Business Profile website at Update your browser to manage your Business Profile - Google Business Profile Help .

  3. Click "Manage Now" or "Start Now": You'll be prompted to start the setup process. Click on "Manage Now" or "Start Now."

  4. Enter Your Business Name: Enter the name of your business. Make sure it's accurate and consistent with how your business is officially named.

  5. Specify the Business Location: a. If you have a physical storefront or office that customers can visit, enter your business address. b. If you provide services without a physical location, you can specify that you serve customers at their location or use your home address (which can be hidden if you prefer).

  6. Choose Your Business Category: Select a primary category that best describes your business. This helps Google understand your industry and improve your local search rankings.

  7. Add Additional Categories (Optional): You can add secondary categories if they are relevant to your business.

  8. Add Contact Information: Enter your business phone number and website URL.

  9. Select Verification Method: Google needs to verify that you are the owner or authorized representative of the business. The most common verification method is through a postcard sent to your business address, which contains a verification code. Other methods may be available depending on your location and business type.

  10. Request Verification: If you choose the postcard option, click "Mail" to have the postcard sent to your business address. It can take a few days to receive the postcard.

  11. Enter the Verification Code: Once you receive the postcard, log in to your Google Business Profile account, and enter the verification code from the postcard to confirm your business.

  12. Complete Your Profile: After verification, you can add more details to your profile, such as business hours, photos, a description, and posts about your business. Be sure to provide as much information as possible to make your profile informative and engaging.

  13. Regularly Update and Manage Your Profile: Keep your Google Business Profile up to date with current information, such as hours of operation, special offers, and high-quality photos. Respond to customer reviews and engage with your audience to maintain a positive online presence.

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